Credit: advan
To continue to up the game of members in the marketing ecosystem, the Advertisers Association of Nigeria (ADVAN) is partnering with an accredited Data Analysis training facility in the UK, JFC Training College, to present April 2025 edition of its flagship annual basic programme, Fundamentals of Marketing.
Topics for this year’s programme are Data Analysis, Key Skills and Tools, and Automation and Efficiency.
The Data Analysis course would enhance participants’ values as marketing professionals by making them knowledgeable on how to analyze data to inform marketing strategies; measure campaign effectiveness and optimize ROI; and understand customer behaviour, preferences, and pain points for targeted marketing efforts.
According to the association the Key Skills and Tools course would equip participants with the necessary know-how on statistics and machine learning; data management, and business acumen.
Those who would attend the Automation and Efficiency course would end up with a better understanding on how to automate repetitive tasks, streamline workflows and focus on high-impact marketing initiatives.
Slated for April 19, 2025, the programme starts by 12 noon and registration is free for ADVAN members only.
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